With the up-gradation and development of technology and communication, digital marketing is turning to be a crucial component of the overall marketing efforts of businesses. It is widely...

Every business is running because of the constant injection and withdrawal of funds present in the economy's circular flow. It is imperative to keep a close check on...

Marketing professionals are relying on disruptive and innovating methods to stand out in a rapidly changing marketing landscape. Marketing communication also known as MarCom is one such fundamental...

Entrepreneurs present in every sphere today. Their innovative ideas and the fresh outlook is changing the way business is done. They are the brains behind the business. However,...

Being a brand manager sure seems like a glamorous job. Well, in a sense, it is as you get to work at the top of the field, with...

Are you thinking to step foot into public relations? Check the PR scope carefully before entering the field. The digital world is ever-expanding in nature, and there is...

Having a great product is not the only requirement for a successful business. Most companies don't understand the potential and importance of sales and marketing. Generating sales requires...

An increasing number of companies across varied industries rely on market research and statistical data to make quick and informed decisions and carry out effective plans. Consequently, this...

Advertising and public relations (PR) is a part of a brand’s or an organization’s marketing communication efforts. A company sells its products and services to people and wants...

Advertising and public relations both come under the field of marketing. They are basically aimed at creating a buzz about an organization, product, service, or individual. While the...

The industry of marketing continues to undergo a revolutionary growth for decades now. The field of study is quite popular among millennials. That being said, the field is...

Official statistics suggest that strategic management is one of the most popular subjects among college and university students worldwide. In fact, strategic management consistently outperforms all other subject...

What Is Strategic Management? The term ‘strategic management’ denotes a branch of management that is concentrated on the evolution of strategic vision, setting goals and objectives, implementing, and...

HR Management in enterprises is undergoing some radical changes. XLRI’s Strategic Performance Management Program, in collaboration with Talentedge, equips the HR professional of today with everything they need...

With the continued growth of the e-commerce sector, the importance of operations and supply chain management has also grown significantly. Due to this growth, operations and supply chain...

In recent years, the face of business around the world has changed drastically. And with that, the scope of supply chain management has evolved. Many new fields have...

What is it about a career in advertising that catches the eye? Why advertising on Facebook, Instagram or Google the way to go? How to get started with...

Being a leader is what almost every individual aspires for. Most of the steps that each person takes at work are designed in a way to advance their...

Digital marketing is that domain of marketing that deals with the promotion of products and services through the medium of internet. There are various types of digital marketing...

Presently, there are approximately 3.2 Billion internet users who account for 56.1% of the world’s population. This increased usage of the internet has forced businesses across the globe...

Organizations of all kinds and sizes across the world are increasingly shifting to the project mode of functioning, whether to build a road/dam or develop a specific IT...

The recent advancements in the field of Artificial Intelligence have opened innumerable opportunities for businesses, especially in the digital marketing realm. AI essentially centres on the usage of...

Any search engine optimization strategy can be divided into two different categories - on-page optimization and off-page SEO. Both are extremely different, yet both are crucial to the...

One must know the significance of digital marketing to understand the destiny of marketing in any industry. It is advantageous to consider what target customer communications we must...

With so many changes in technology and the overall dynamics of the business environment, it has become necessary for HR professionals to stay up-to-date. This can help in...

All things digital have been on the rise in 2018, especially with the increased use of AI, machine learning and data analytics. As consumers become more digital, they...

Digital marketing is destined to take giant strides in the future based on the advancement in digital technology. An ET survey reveals that digital advertising is expected to...

By 2021, the number of users enrolled for various online learning certifications is estimated to reach 9.6 Million. That being said, online education in India has come a...

If you are curious what digital marketing is, it is a form of advertising provided through digital channels like social media, email, mobile apps, search engines and websites....

Financial managers organize, manage and safeguard the financial resources of a company. They handle various tasks including managing day-to-day budgeting, calculating return on investing, analyzing the financial impact...

“I was working on my project via Gmail and suddenly the email id crashed. I tried to log in several times, but it said — ‘Username or password’...

The Internet has been the biggest disruptive innovation in the past decade, affecting the lives of everyone around us. What does it mean for businesses and, more specifically,...

Being aware of the general business concepts makes you suitable for roles in the wide corporate world. But having an in-depth understanding of the core business principles and...

In the recent years digital marketing has gained a lot of traction. It has captured the imagination of marketers who want to create a strong brand positioning for...

New technology trends have probably affected HR Management across the organization a lot more than we think. 2022 has brought about the advent of new technologies, practices and...

A transformational leader displays definite traits and behaviour to stimulate a team or organization to converge around a common vision or goal. These traits include charisma, intellectual stimulation...

The increasing challenges faced by today's organizations have led to a transformation in the role of HR. Today, HR is not only concerned with hiring, firing, and managing...

Strategic management is the continuous planning, analyzing, monitoring, and assessment of all the necessary parameters of an organization to meet its objectives. Strategic management assists the organization to...

Loyalty and trust from an audience is a direct result of good content marketing. It also gives you from customer relationships, increased profits, and an engaged subscriber base....

The emergence of digital marketing has completely transformed the market scenario. It has provided companies with an equal opportunity to promote their brands at a global level. However,...

Digital media is becoming predominant in marketing these days, but how far they reach to the mass audience is the question. The growth of the digital marketing industry...

No one person is same. The same holds true for the management style. A person may stick to his default management style throughout the life, or change it...

The world of finance is expanding on a daily basis as more and more job opportunities are pouring down the funnel. The applications for finance are rising too,...

Management goes beyond just telling others what to do. It is a process of setting goals and getting the right people together to accomplish objectives by planning and...

What Is News Media? The news media are those components of the mass media that aim at delivering news to the public or a target audience. These comprise...

Analytics is the need of the hour, but let’s take a minute before we bungee-jump into it, shall we? As you read on, in this one minute, there...

Financial management is the field of dealing with the financial aspects of an organization with the objective of achieving financial stability and profitability for the concerned organization. There...

Human Resource Management Nothing we do is more essential than hiring people. At the end of the day, you depend on people, not strategies. This thought is the...

Strategic management is the development and implementation of all the goals and objectives of an organization. It involves the details of the method that a company will employ...

Ancient India was known across the world for its affluence and wealth. Traders from all over the world travelled to India to take part in this affluence. Be...

Financial management is the field that deals with managing monetary matters with the objective of profit maximization. Businesses need financial management on a regular basis and therefore they...

As globalisation touches economies around the world, more companies now are connecting with the global market.  Expansion into the foreign financial market has become easier, thanks to improved...

Advertising is a modern world terminology for an ancient concept. Advertising existed before the advent of smartphones, the Internet, billboards and other digital gadgets. The first instance of...

In today's digital era, the millennial generation wants quick access to a lucrative job. While there is no shortcut to reaching our goals, several short-term online courses can...

Leadership skill gap is emerging as one of the topmost challenges for organizations. Most organizations across the world are spending a hefty amount of money on leadership programs...

The Supply Chain Continuum The supply chain begins with the procurement of goods or material required to satisfy the end product. Businesses must choose vendors, freight carriers, and...

The time has finally come when organizations have started to realize that people are their most valuable asset. This is why companies worldwide are investing in building and...

The concept of global strategic management emerges from a combination of globalization and its implications on the corporate world. The business landscape changed drastically due to the rise...

Seen as the future of online marketing, affiliate marketing is one of the top ways of making money online. The industry is worth $3 billion dollars and produces...

Internet marketing consists of a website, search engine marketing, social media marketing, content marketing, mobile marketing, and banner advertising. It is one of the components of digital marketing....

So, you have a business of your own? And you are confused about where to start your branding activities? Well, before you get into the branding activities, it’s...

How can I pursue a Career in Business Analytics in 2022?   Surprisingly, of all the data that is gathered, 99.5% of that data never gets used or...

With the advent of technology, several Edtech platforms have incepted from the ground up. Having said that, some are credible, while others are just a sham. So in...

PPC or pay-per-click is defined as a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. PPC enables buying...

The main aim of any small business is to sell its products and services and generate revenue. Positioning your business in front of a target audience and offering...

In the world of business, finance, and management, the human resources department has undeniable importance. People aspiring to work in this department need a specific set of skills...

  Ever had one of “those moments” when you realize that you are simply doing a job that is far removed from the career aspirations that you had...

Supply Chain Trends in 2022 Supply chain management has endured a roller coaster ride in 2018 with several high and low points owing to disruptions in the politico-economic...

HR leaders believe that hiring and developing people is most important. Outstanding HR leaders bet on people and not on strategies. Exceptional HR leaders have integrity and basic...

Top 10 Business Intelligence Trends in 2022 Business Intelligence (BI) is a set of architectures, processes and technologies that transform raw data into actionable information and results in...

Businesses have started becoming more competitive with every fleeting year. Each brand is performing its best to draw more customers, manipulate them and convince them to buy their...

  Wondering what the scope of cyber security in IT is? With the changing scenario, cyber security has quickly entered the mainstream industries. There was a time when...

We all have taken New Year resolutions at some point of time in our lives, even if not every year. For instance – travel the world, read more,...

 With over 4 Billion online customers, digital marketing has become exceptionally prominent for businesses worldwide. With an ability to reach to global market, provide real-time insight, and facilitate...

Do you ever wonder how those big brands are getting bigger day by day? Since the advent of digital marketing, the brand promotion has taken major leaps. Using...

The present business landscape is more complex and volatile than ever before, making it imperative for companies to have strong risk management in place. Managers are required to...

There are a lot of creative innovations that are being undertaken to improve the quality, accessibility, and effectiveness of education and corporate learning world over. Educational technology is...

As if big data wasn’t big enough, it’s going to get even bigger in 2022! At least, that’s what the industry pundits are predicting through their crystal globes....

With the massive amount of data being generated today, the role of data analysts has finally found its prominence. However, to become a thriving data analyst, a few...

The Rationale Behind Goal-Setting   "A goal without a plan is just a wish."  The short and sweet proverb above by Antoine De Saint Exupery hits the nail...

Importance of Online Education Online learning courses can be an invaluable aid to those who face obstacles such as physical disabilities or geographical boundaries. Online certification courses provide...

The pace of technology demands change of pace of careers. More importantly, it demands a regular skill upgrade. 2017 has been the year of big data, analytics, AI,...

SEO or Search Engine Optimisation is a subset of digital marketing. Digital marketing is the field of marketing and communication of products or services using the digital medium...

Market research and data analytics are two of the top trending courses of 2019. Market research is an organized attempt to gain information from a target audience about...

  The 2019 outbreak of novel Coronavirus has led to unprecedented economic downturns, which is likely to reinvigorate the way businesses operate. However, amid this disruption, one industry...

  The world is going through a series of technological advancements where tools like AI, data analytics, the Internet, and machine learning have become an essential part of...

Understanding the Crux of Project Management   The journey of a project from its theoretical plan to action stage is done by a dedicated department that works with...

Online Certificate Courses: Changing the Face of Education   The world is constantly changing at an ideal pace, but sometimes specific external drivers bring about forced transitions that...

What's the Importance of a Digital Marketing Course?  Learning from suitable sources is essential for formulating a career in any specified domain, and the same goes for digital...

  In the wake of the COVID-19 pandemic, the lifestyle of people around the globe has changed dramatically. The world is advancing towards the post-Covid era, and we...

How Do Data Scientist Courses Sit Well with Today's Technologies?   In today's world, data is surplus, and modern businesses generate truckloads of data to perform their inherent...

Machine Learning Milestones: Glorious Years of Intelligent Technological Systems   Imagine its year 2010, and robotic engineering is the hot topic that is driving the world nuts! You...

Why Should Professionals Focus on Enrolling for HR Certification Courses?   An organisation carries out several tasks in the background that need to be managed, monitored, and checked...

Supply Chain Management: The Gearbox of Organisational Growth   SCM is a collection of sequential flow of things that brings uniformity and closeness and helps scan the loopholes...

  The importance of cultural diversity has always been an unavoidable aspect of any workforce. But let’s face it, with the advent of numerous technological advancements, companies of...

Managing a startup can be very challenging wherein the leader has to take care of all the business operations. For a startup to grow and prosper, they have...

Managing a project and all its activities requires a lot of work and effort. The managers start the project by researching, appointing a great team, and planning well...

In the entrepreneurial world, finance is an essential factor to run or increase the value of businesses. A company’s financial data and its future financial scenarios are looked...

“A leader is one who knows the way, goes the way and shows the way.” John C. Maxwell Leadership is not a position in any company; it is...

Understanding the Importance of Business Management   Managing business procedures in organisational topographies requires a collection of different tasks, duties, responsibilities, seeking opportunities, reducing risks and hazards. Business...

There are many ways to manage the business, though you need a very organized approach to it. And even though a lot of startups function on a limited...

Data analytics is one of the most discussed topics all across the globe right now. It has found its importance in a variety of fields and digital marketing...

During the past years, obtaining a college degree involved attending physical classes, which usually proved challenging for people with complicated schedules or working professionals. Presently, because of the...

Digital Marketing: Shining Bright in Era of Digitalisation   The current worldly treasures of technology advancements, software, tools, the Internet, the inception of AI, machine learning, data analytics...

Every customer needs a slight push to cultivate their buying instincts before they swipe their card. They need to be aware of what the brand has to offer,...

Leadership is the process through which a person persuades others to achieve a goal. It steers an organization in a more unified and coherent direction. Leaders use their...

A significant part of the global business sector is working in a corporate atmosphere in the present era. Many companies have evolved to become MNCs that have complex...

Machine learning is a type of Artificial Intelligence (AI) that allows software applications to learn to predict outcomes without being trained to do so. Using previous data as...

Machine learning's rising capabilities are causing it to gain popularity at an accelerated pace. More businesses are using this technology in their processes and operations in order to...

If a project fails, a project manager is the one who is to be blamed. 41% of businesses have a high failure rate due to the lack of...

All businessmen are nothing but leaders. The leadership quality of a true entrepreneur ensures that the business sustains for a long time in the market. If you want...

People who work with data are aware of two terms, business analytics and data science. However, a lot of you might be unaware of the difference between these...

The sources of raising ample finance for a start-up have expanded into many prospective domains. Be it starting a business yourself or joining a growing company as a...

Project management is not a simple task, no matter what the scope and scale are. From planning the specifics to managing the always-changing requirements of clients to shipping...

Digital transformation has been playing a vital role in supply chain management. It has changed the way enterprises conduct operations, deliver products and fulfill orders. End-to-end supply chain...

Talent acquisition and management have evolved as crucial organizational activities in today's competitive business environment. Even though more labor is available, acquiring the right talent remains a problem...

Whenever people discuss digital selling, they tend to confuse it with Digital Marketing. In some cases, the discussion immediately transitions to Facebooks Ads or SEO, or another messaging-related...

Business management is one of the vital pillars on which the proper existence of a venture depends. The main responsibility of a business manager is to look after...

Did you know that artificial intelligence and machine learning are quickly becoming the metrics of how well an organization will survive in the future? Well, now you do!...

The internal and external flow of money is the most essential thing that governs the world. Everything is a part of the big economy, and finance is the...

Managing projects is quite a challenging task for any project manager. It requires supervising several activities and people under the constant pressure of delivering results in short periods....

Managers and directors are the people who make all the tough calls. They also have to arrange for the resources and distribute them effectively among different departments. The...

When you think about installing the most dependable online teaching system, you must promote an adaptable learning method within a private, structured, yet constantly welcoming environment. Developing an...

  Are you happy with your performance as a project manager? Are your projects completed on time and under budget? Most likely, your answer is a "no". Best...

As a working professional, everybody would want to look forward and try to boost up their career as time passes. Boosting up the career would always help one...

Today, no business owner is unacquainted with ‘Big Data.’ In fact, most business owners know and even understand how insights driven by Big Data analytics can shape the...

Social channels are growing more frequently in popularity. Out of 7.66 billion people on earth, more than 80% of social network users have access to the internet. This...

Nowadays, most tech-savvy youngsters are looking forward to the 5G connection. This is mainly because they already have a sense of AI and IoT, and they know how...

Data analysis is a field that dwells on the boundaries between information technology, statistics, and business. They integrate these specialities to benefit companies and organizations in attaining their...

Leadership: Holding Teams Together Any team-related task requires an able mentor, coach and leader that can help them unlock their potential and achieve collective objectives. Such an influential...

We live in a world where everyone is constantly connected, and our workplaces are no exceptions! Many multinational companies, along with few government sectors, opted for Work from...

The limelight of machine learning and artificial intelligence was closely followed by the success of digital marketing that emerged as an extremely sought-after field. Many professionals and students...

As the world is marching towards newer avenues in the field of technology and innovation, all the industries are getting aided with breakthrough inventions. The area of automation...

Human resource management is a strategic approach that focuses on the adoption of principles, methods, and technologies to increase the productivity of an organization. It is designed to...

With the advent of digital marketing, businesses have reached a wider audience than the customers they could get with traditional marketing techniques. In recent years, it has become...

Dirty blackboards, smudged hanging projectors, and over-saturated photocopies appear to be several people’s educational experiences. But take relief in appreciating that, in several schools, those circumstances are history....

The global economy is becoming increasingly complicated and uncertain. Corporations are always looking for the best people with the most acceptable leadership characteristics to join their teams to...

Imagine supply chains driven by customer needs instead of production processes, dependent on an ecosystem of modular capabilities instead of capital intensive fixed assets and linear flows. Yes,...

The modern world is powered through quick and precise calculations for deducing results. In order to survive such a fast-paced environment, it is vital to have appropriate technologies,...

Gone are the days when procurement, manufacturing, and order fulfillment remained unconnected. Often these departments didn’t even communicate with each other regularly and this led to a lot...

The reason why anyone attends an educational course is to get into a good career. When looking at various jobs, it is important to know what future there...

With crisis comes the challenge of making hard choices and keeping the priorities clear. The current pandemic situation may be coming to an end. However, the impact it...

An Introduction to Business Management Business management combines the business and management disciplines for tactful implementation of processes, policies and strategies pertaining to an organization. It deals with...

Defining a Transformational Leader Transformational leaders are visionaries who design strategic pathways for an organization to bring about a positive change in the organizational work environment. These leaders...

The job of HR managers has been evolving over time. Companies and employees have realized how important it is to have someone to look at various issues and...

Companies are using big data to improve their decision making. Both small and big firms are realizing the importance of past data and how it can be used...

Whether your employees are working for your organization part-time or full-time, you must have review meetings twice a year to conduct performance appraisals. Any human resource management online...

Learning in the New Normal With all that has transpired in 2020, one aspect that has changed drastically in the pandemic has been complete revamp of teaching and...

Transformational leaders enhance the performance, morale and motivation of employees. With unique management traits, skilled leaders drive change in the company and can foster a culture of trust...

Often while skimming past heaps of data, consumers tend to ignore it as they do with their mobile software updates unless that data contains a reservoir (a database)...

Leadership in the 21st Century The organisational business environment today has become quite complex and as such the leaders of an organisation need to possess the calibre of...

Strategic leaders have to be equipped with a range of skills that are required to handle organizational problems. Individuals in this position need the know-how, experience, and confidence...

Transformational leaders offer a little bit of everything ranging from creativity, inspiration, motivation, a great work ethic to making a difference and accepting change. This is why organizations...

Business analytics has long been seen as an efficient and valuable way for businesses to refine their marketing and communication strategies. Business analytics is enabling managers to understand...

Projects play a vital role in the company’s overall success. With the enhanced competition in modern markets, organizations expect project managers to be at the top of their...

Technology is rapidly changing the way people live, socialize, and collaborate. Education is not far behind in terms of technology adoption. Education technology is revolutionizing the way students...

Every job role, every business, every sector and industry requires a unique skill set as well as knowledge. However, regardless of the industry or sector you work in,...

The way education happens is changing rapidly. More people are getting access to the knowledge that they seek without having to attend college. People can choose the time,...

The pandemic has disrupted many activities that people used to regularly indulge in. It has also upset many businesses in a way that never happened before. What has...

It is not enough that a company is headed by a good leader. There must be other heads for different business units so that the firm can get...

Over the past decade, business analytics has been revolutionized. Data exploded and became enormous. Spreadsheets made way to insightful and actionable data visualizations and interactive business dashboards. The...

Technology has a Powerful Impact The 21st century has brought about immense technological change. Technology is no longer something that only the engineers and computer experts need to...

In today’s age of data overload, organisations are struggling to maintain, store, and analyse the vast amount of data available. In the 21st century, businesses, irrespective of the...

A dedicated human resource department is the defining feature of a successful business. HR managers strive to create a safe and efficient workplace by balancing the organizational needs...

Nobody likes to be stagnant in their careers. Everyone looks to move forward and attain a higher position. But to achieve that, a person must be able to...

Business Management: How is it Different from Business Administration? Whether you have already decided to pursue a business degree or are still exploring your options, it’s crucial to...

People are an organization’s most pivotal asset. Without the employees, it’s impossible for an organization to function. This is where human resource management comes into play. HRM is...

What Is The VUCA Environment? In the late 20th century, the American army carried out a concept that, with time, moved into the world of business to define...

This debate has been going on since the inception of online learning. However, the current pandemic has made it all the more relevant. From kindergarten kids to working...

Digital marketers focus on data to determine whom to target, where to place their campaigns and how to best allocate their resources. To be effective, companies need to...

It is not all bleak during the Covid-19 pandemic though there seems to be no sign of it leaving us alone anytime soon. More people are getting infected...

Sales and marketing are two functions that are often mistaken for each other by many people. They both have clearly defined functions and are in many businesses found...

Planning and strategizing are two of the most primitive pillars of management. Listed business organizations must pay close attention to the aspect of strategic management in order to...

Many people may have studied the theories of transformational leadership. This type of guidance is based on a theory that has been put forth by Bernard Bass and...

Some may know them as “the people whisperer”. That’s right, the human resource professionals manage the employees and maintain the balance between them and the organisation. Now, it’s...

The digital age has opened countless ways to connect with customers; however, it has made things difficult on the sales and marketing front. With a plethora of options...

What is Financial Risk Management (FRM)? Financial risk management is the process to handle the uncertainties emanating from financial markets. It comprises assessing the financial risks of an...

Introduction What is Gamification? Although there is no commonly accepted definition, however, to put it in simple words it is the practice of using gaming elements such as...

Let’s Get Started The demand for project managers keeps increasing. Irrespective of which industry it is, the potential professionals who have pursued a business management certification program are...

Entrepreneurs and business owners need to understand that the global business markets are at the pinnacle of evolution. In the next few years, businesses need to be more...

Introduction to Financial Risks Risk is inherent to any business enterprise, government, even individuals. However, some of them cannot be controlled. For instance, change in currency movements, interest...

The need to protect company data is becoming increasingly apparent in today's world full of cybersecurity threats and hackers. The results of data breeches usually lead to downgrading...

Though businesses are becoming increasingly automated, we cannot ignore the importance of the human element in companies. It is the people in the establishment who make decisions that...

Supply chain is not just a term or a function but an imperative company strategy. It is not only concerned with manufacturing/procuring products and delivering but also delivering...

Diwali - Not Just the Festival of Lights The Indian festival of Diwali is one of hope, sanctity, and worship. It’s more than just decorating your house with...

Developing general management skills is essential for all business professionals. Recent reports suggest that companies with a higher pool of talented managerial expertise recorded greater profitability, enhanced productivity...

For more than a century, students and professionals have been attending traditional schools that teach the same curriculum over and over again. Fortunately, thanks to technology, things are...

Introduction to Project Manager The success or failure of a project essentially depends on the project manager. For a project to be successful, a project manager needs to...

Supply chains exist in every organization; even a corner general store has a supply chain. They might not know it yet. This constant need for managing supply chain...

Power is not a bad thing in a corporate environment. That is what helps leaders to make others perform. Leaders use their power of position to get work...

How you motivate your team sets the tone as to what kind of a manager you are—some managers boss around giving orders and seek help from negative motivating...

Tools to Control Financial Risks in Organizations Due to the dynamic and ambiguous business environment, organizations are being torpedoed by threats from all directions. This is why it...

An Overview Imagine figuring out well in advance what your target audience is likely to buy and at what price point should you be selling your product so...

Who Is A Marketing Manager? A marketing manager is a professional who manages the marketing of an organisation or its particular product line. He/she can be responsible for...

Managers lay out the blueprints for planning, organizing, budgeting, and execution of activities within the existing framework. Managers constantly shuffle their roles and responsibilities according to organizational needs...

Young professionals are very serious about their career growth. However, a lot of them encounter unforeseen or unavoidable roadblocks in their spiraling careers because of the lack of...

Introduction One of the most persuasive tools in an organisation’s arsenal is analytics. It is necessary for every business decision to be grounded in solid data. Analytics can...

We live in a digital environment where machines can learn too. Machine learning is still in its infancy, but machines can be taught, and some can even learn...

A strategy is not the endpoint or consequence of planning; rather, it is the beginning.   Without a strategy, a business has no way of steering the ship...

Employer branding, diversity, inclusion, developing employees all remain top priorities for talent pros. But experts also said that certain trends might rise, keeping in mind the new millennial...

Are there advantages to taking online certificate programs? It's such a different experience as compared to traditional classrooms. Why would someone make such a change? And why are...

An Overview Artificial intelligence (AI) is an area of computer science targeting the creation of smart machines that can imitate human behavior. Let's begin by discussing the importance...

Strategic leadership refers to a manager’s ability to convey a strategic vision for the organization and to serve as a worthy role model to persuade and motivate others...

Everyone can become a leader, but only a few get to become a great one. Regardless of whether you are already on your way up the corporate ladder...

Education has undergone a radical change over the last few decades, in the way it appeals to students. Earlier education in itself was limited to books and classroom...

Without data science, organizations are deaf and blind, wandering out onto the web like a deer on a freeway - waiting to be hit by a fast-moving vehicle,...

An efficient leader is the first condition of a successful business. Successful leaders combine a plethora of leadership styles or just follow one unique style. Leadership styles are...

So do you want to be a part of the corporate jungle? Are you wondering how you are going to make your way up to the top of...

An Overview The constant evolution of machine learning has transformed it into the go-to technology for most industrial sectors. Beginning from the robotic process automation to technical expertise,...

The coronavirus pandemic has caused a global economic standstill. Multiple countries are being placed under lockdown, a desperate attempt to keep the virus from spreading further. Businesses across...

Leadership styles come in various shapes, sizes, forms, and people. In which case, it's time to discover the leadership styles of famous leaders. This will help you uncover...

In the midst of an unprecedented crisis, it is hard to predict the future beyond just a few days. It is as if no one knows what's next;...

Are leaders born or made? This is not a new discussion; it is an old debate that was never settled. A question that remained unanswered for decades. Some...

The biggest disability of business is lack of strategy. Every business, be it small, medium, or multinational needs to have a coherent business strategy in place. A business...

In today's extremely volatile business environment, marketing is not just about being creative or original. It is also pivotal to be diversified, particularly in terms of how to...

With schools, colleges, and training centres being shut down in the wake of Coronavirus, the education sector is taking a big hit. The students are not allowed to...

Employees are the greatest asset of any organization, and investing in talent is vital to sustainable growth and success. Businesses go through a lengthy process to recruit and...

How to become an up-and-coming leader? How to set yourself apart from the crowd and be identified as "the leader"? With a few consistent actions and skills, you...

India is a rapidly growing economy, offering enormous opportunities for the growth and expansion of various industries. Although the entertainment industry and global media are showing moderate growth...

Since the last decade, online education has taken its chance and transformed the way people learn and retain. The outreach of educational programs is surpassing all bounds with...

The demand for general managers rose to new heights after the economic downturn, as business prioritized budgeting and influencing efficiency and productivity. As the economic outlook continues to...

The road to management begins with education. And, education can be obtained from more than one source - it can be obtained from a regular college degree or...

Digital marketing is incomplete without SEO because it takes your website from vagueness and brings it to a higher ranking on search engines, which builds visibility. This, in...

A supply chain is the biggest asset a company can possess. Today, organizations have already come a long way in terms of improving their supply chain competence and...

There is always a lot going on in the technological world, but the growth of online education in India is surely turning some heads right now. The evolution...

General management is being considered as one of the most stem-winding and well-heeled career pathways in 2020.  After all, it feels good to be the boss. Right? There...

We live in a digital age with 24*7 connectivity, where almost 4.57 billion people are active internet users. This encompasses 59% of the global population. These stats make...

A continuous thirst for knowledge is a vital element for success in any field, be it management, finance, or marketing. Whereas a degree program can be a hefty...

Importance of Education Globalization has given massive impetus to the importance of education and vast improvement is being made to enhance the educational standards of citizens across the...

Advertising and Public Relations (PR) are the two principal tools for product promotion and exhibition of services offered by the company. Advertising refers to a form of communication,...

A supply chain is part of every business, every manufacturing unit, and almost every industry. Managing it effectively is not as simple as it may seem. Global supply...

Data Science can accurately predict that there is a likelihood of something going to happen and what is the reason behind its occurrence. The strange thing about Data...

With the onset of the fourth industrial revolution, it is nearly impossible to imagine the world without the involvement of technology. As the nature of learning is evolving,...

Just like every other field, PR is also evolving rapidly. Gone are the days when public relations used contemporary methodologies like blasting out a press release to journalists...

If you have ever acknowledged choosing a career in management of any sort, you would have probably come across job descriptions referring to ‘project management’ and ‘operations management’...

Advertising Industry has witnessed monumental shifts from the last century to the present one. We are coming across advertisements that were practically unheard and didn’t even exist in...

A project manager has the awesome job of planning, procuring, and executing a project. A project manager is entitled to demonstrate amazing capabilities to set the project on...

With the advent of technology and the booming use of digital marketing, it has become essential for businesses to consider the second side of the marketing coin. The...

The importance of press releases is not going to die anytime soon, no matter how many digital media platforms rise above. Smart online writers comprehend the importance of...

Online education is the next big thing. The underlying principle behind online learning courses is to bring learning to people instead of trying to bring people to learning....

In the modern world of business, each and every organisation needs competent, accomplished, and steady management to instruct their strategies. Project Management and Product Management are very crucial...

What is E-learning? E-learning is a simple concept. It is the learning that utilizes electronic technologies to access educational facilities outside of a conventional classroom. In common parlance,...