Loyalty and trust from an audience is a direct result of good content marketing. It also gives you from customer relationships, increased profits, and an engaged subscriber base....

Internet marketing consists of a website, search engine marketing, social media marketing, content marketing, mobile marketing, and banner advertising. It is one of the components of digital marketing....

The main aim of any small business is to sell its products and services and generate revenue. Positioning your business in front of a target audience and offering...

  The world is going through a series of technological advancements where tools like AI, data analytics, the Internet, and machine learning have become an essential part of...

Online courses are very popular with working professionals. They are considered the best way to learn new skills, giving learners’ flexibility and freedom to learn at their own...

Social Media Marketing   The action of creating content to promote your business and products on various social media platforms is called social media marketing. Unique content helps...

With the digital economy booming, there is no better time to set foot into digital marketing than now. Digital marketing is a rapidly evolving industry that comes with...

Email marketing continues to be widely used by businesses/ brands as an important strategy for lead conversion despite the emergence of other platforms like social media, mobile marketing...

‘Entrepreneurship is living a few years of your life like most people won’t. So that you can spend the rest of your lives like most people can’t.’ Not...

Digital marketers are experts in interaction with the customers in the online community. They adopt strategies that place huge importance on maintaining relations digitally rather than in person....

The current environment requires all businesses to have an online and social media presence. However, simply being present online or on social media does not do anything to...

You take so much effort to craft an email, only to find out that the recipients have not even opened, read or responded. Isn’t it frustrating? Did you...

Affiliate Marketing is as old as it can get. When you recommend a product to a person and he buys it, you earn a commission. In today’s digital...

In the last two decades, the world has witnessed a giant and impactful leap in the field of communication with the advent of digitization. Companies have drastically transformed...