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Prof. Arunima Shah

Assistant Professor

Prof. Arunima Shah

Area: Marketing

Dr. Arunima Shah is an Assistant Professor in the Department of Marketing Management at Indian Institute of Management, Raipur. She has done her PhD in Marketing from Indian Institute of Management, Lucknow. Her research and teaching interests revolve around consumer behaviour on the Internet, Digital Marketing, multi-channel retail, and technology adoption. She has done her Masters in Business Management from Calcutta University and Bachelors in Business Administration from Jadavpur University, Kolkata.

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