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Dr. M. Geetha

Ph.D (IIT Madras)

Dr. M. Geetha

Dr. M.Geetha is an Associate Professor in Marketing Management area at the Indian Institute of Management Kozhikode. She obtained her PhD in Marketing from Indian Institute of Technology Madras. Her research and teaching interests include Consumer Behavior, Retailing and Branding. She has published in major international journals like European Journal of Marketing, Journal of Retailing and Consumer Services, Tourism Management etc.

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