Take over the online space with Digital Marketing Certification
From being an alternative distribution channel, the Internet today has become a mainstay in core marketing activities like advertising, sales, creation of word-of-mouth customer service, new product design and even branding. There are many tangible means for monetization of content through newer forms of online advertising and interactive marketing tools on the mobile web. These processes are just beginning and will have an enormous impact on our activities and the way we relate to people and organizations.
This digital marketing course will provide candidates with an analytical and theoretical framework to understand the emerging practices in the world of Digital Marketing. It will cover the what, why and how of major current approaches, including online listening and monitoring, search engine optimization and social media participation.
Certificate from IIM Jammu
Opportunity to earn a Certificate of Completion from IIM Jammu.
Learn from the best
Lectures imparted by eminent faculty from IIM Jammu and industry professionals.
Case studies, simulations & class exercises
Knowledge imparted through case studies, simulations and class exercises to develop hands on skills.
Leverage Digital Marketing channels
Gain deeper understanding of the Why, What and How of leveraging various Digital Marketing Channels.
Insights into common Digital Marketing mistakes
Insights into common mistakes people make in Digital Marketing for their Business.
Learn tactics for successful Digital Marketing Strategy
Learn how to develop and execute a successful Digital Marketing Strategy.
Who should attend
- For Indian Participants – Graduates (10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline.
- For International Participants – Graduation or equivalent degree from any recognized University or Institution in their respective country.
Dr. Rajat Sharma
Dr. Rajat has research experience of 6 years. His current research interest targets the analysis of the marketing consequences of the Internet and digital media on industries and markets.
On the payment of course fee of Rs.70,000 + GST and upon satisfying the requisite attendance and certification criteria, participants will be awarded an Executive Certificate in Digital Marketing by IIM Jammu.
Live & Interactive Digital Learning
Live tutored classes not recorded sessions
Case study learning
Hands-on learning using case studies, projects and simulations
Scheduled classes at convenient timings for working professionals
One on one interactions
All classes are delivered live by the eminent faculty encouraging interactive discussions and query resolution
Live tech support
In session tech support on chat and call for immediate support
Classroom based learning
Interactive in session peer to peer and with faculty discussions for in-depth learning against isolated learning of recorded sessions
Dedicated Career Advancement Services Team
Leverage innovative strategies for high career growth from Right Management (a ManpowerGroup company)
How it works
The primary method of instruction will be through LIVE lectures that will be delivered online via internet to participant desktops/laptops or classrooms. The lectures will be delivered by eminent faculty from IIM Jammu.
The course will be primarily taught though a combination of class exercises, presentations, take-home exercises, simulation and case studies. All enrolled students will also be provided access to the Cloud Campus through which students may access other learning aids, reference materials and assessments, case studies, projects and assignments as appropriate. Throughout the duration of the course, students will have the flexibility to reach out to the Professors, real-time during the class or offline via the Cloud Campus to raise questions and clear their doubts. Participants successfully completing and submitting the assigned project work and presentations will be awarded a Certificate of Completion.
A minimum of 70% attendance to the LIVE lectures is a prerequisite for the successful completion of this course. There are periodic evaluations built in throughout the duration of the course. These may be in the form of a quiz, assignment, project, case studies or other objective/subjective assessments. The evaluations are designed to ensure continuous student engagement with the course and encourage learning. Students who successfully clear the same along with the requisite attendance criteria will be awarded a Certificate of Completion from IIM Jammu.
|For Indian Residents||
Rs. 70,000+ GST*
Payment Deadline: 30/05/2018
|For International Students||
Payment Deadline: 30/05/2018
|1st Instalment||2nd Instalment||3rd Instalment|
Rs. 30,000 + GST*
Payment Deadline: 30/05/2018
Rs. 15,000 + GST*
Payment Deadline: 31/08/2018
Rs. 25,000 + GST*
Payment Deadline: 10/11/2018
All applications for this course must be made through an Online Application Form.
In case payment is being made online through Credit Card/Debit Card, please ensure that you have the Credit Card/Debit Card with you at the time of filling out the Application Form. If you have opted to pay the Application Fee/Instalments of the Fee though Demand Draft/Pay Orders, then please ensure that the Demand Draft/Pay Orders for the applicable amount is made favoring “Arrina Education Services Private Limited ” payable at Mumbai and is sent to the address provided below along with the downloaded copy of your Application Form. Please ensure that you write your Name, REGID, Course Name and Contact number at the back of your Demand Draft/Pay Order.
All Demand Draft/Pay Orders along with a downloaded copy of your Application Form must be sent to.
Student Relations Manager,
21, Institutional Area
Sector 32, Gurgaon – 122001,
The program fee is payable in instalments as per the instalment schedule provided. In the event of late payment of Instalment 1 or Instalment 2, a Late Fee is leviable as follows:
A Late fee of Rs.1000 + Tax will be charged to the Participant, if the instalment is paid within 7 days from the due date published on the instalment schedule.
A Late fee of Rs.2500 + Tax will be charged to the Participant, if the instalment is paid between 8 days from the due date to within 14 days from due date as published on the instalment schedule.
If the Fee Instalment is not received within 14 days from the due date, then the Participant shall be considered a dropout and a Rejoining Fee of Rs.5000 + tax will be charged to the Participant if the Participant wishes to continue with and complete the program.
Cancellation by the Participant
- Requests for refund of fees on account of cancellation of enrolment shall be considered only if such requests are received prior to closure of registration or 21 days before date of course commencement whichever is earlier.
- In event that such valid requests for refund of fees are received, the application money shall be refunded after deducting a penalty of Rs.5000 and applicable taxes for Indian participants & USD 125 for foreign participants.
- In all other cases, no refund shall be made.
- A participant may opt for rescheduling to a later batch of the same course / another course of prior to commencement of the course. However, such intimation must be made by the participant at least fifteen days prior to the commencement of the course. The amounts paid by the participant shall be considered as advance payment towards the next batch / alternative course. Further, the participant shall have to pay an administrative charge of Rs.5000 plus applicable taxes (Indian participants) or USD 125 (foreign participants) for facilitating such rescheduling.
Cancellation by Talentedge & Institute
Talentedge & the Institute, reserve the right to cancel courses at any time owing to reasons like insufficient enrolments, trainer indisposition or force majeure events. In the event that Talentedge or the Institute cancels a scheduled course, the student will receive full fee refund for the same. All refunds will be processed within 30 days of receipt of a valid refund request.
This course is designed with an aim to provide students with a 360 degree view of various practical and applicable aspects of marketing and brand management that includes understanding different types of markets, competition, buyer behaviour and...