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In Collaboration with

Advanced General Management Program

General Management

Participation-Certificate
Participation-Certificate
Enrolment closes on 31 May, 2023

Want to know more? enquire now

or call us on +91-9873022020

  • Duration: 11 Months

  • 30 Jun, 2023

    Start Date

    Recommended 8-10 hrs per week

Enrolment closes on 31 May, 2023

Want to know more? enquire now

or call us on +91-9873022020

About this course

This course deals with development of overall managerial skills through industry training, case studies, teaching exposure, consultancy, and interaction with industry leaders.  In this course you will learn marketing strategies with the help of insights on consumer behavior, build a brand through effective communication, learn fundamentals of business analytics, monitor accounts and finance, etc.

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This course deals with development of overall managerial skills through industry training, case studies, teaching exposure, consultancy, and interaction with industry leaders.  In this course you will learn marketing strategies with the help of insights on consumer behavior, build a brand through effective communication, learn fundamentals of business analytics, mo Read More

Get a deeper understanding of

  • Business Growth Strategies
  • Leadership and Teamwork
  • Marketing Strategies
  • Interpersonal and Communication Skills
Not sure if this is the right course for you?

Speak to Our Expert Get a callback

Key skills you’ll learn

  • Leadership
  • Business Management
  • Team Building
  • Strategic Planning
  • Sustainable Development
  • Risk Mitigation
  • Change Management
  • Understanding of Business laws

Program Starts in 25 Days

Benefits for All Students

Get a Certificate from the renowned Management Institute of Ghaziabad on completion of the course

Earn credits for a Global MBA Degree with Top B-Schools from UK & Australia
* Contact our counsellors to know more

Get Associate Alumni Status on completion of this course from IMT Ghaziabad and join 10000+ alumni network.

One-on-one Mentorship Sessions from Industry Experts and Placement support

Get Hands-on learning experience with 10 industrial case studies

Get a Certificate from the renowned Management Institute of Ghaziabad on completion of the course

Earn credits for a Global MBA Degree with Top B-Schools from UK & Australia * Contact our counsellors to know more

Get Associate Alumni Status on completion of this course from IMT Ghaziabad and join 10000+ alumni network.

One-on-one Mentorship Sessions from Industry Experts and Placement support

Get Hands-on learning experience with 10 industrial case studies

Are You Eligible?

Are You Eligible

Education

A Bachelor’s Degree with minimum 50% marks is required for this course

Syllabus at a Glance

  • Marketing Strategy
  • Consumer Behaviour
  • Marketing Channels
  • Effective Communication
  • Building a Personal Brand
  • Business Analytics Fundamentals
  • Hypothesis Testing
  • Regression Analysis
  • Accounting Fundamentals - I
  • Accounting Fundamentals - II
  • Project Evaluation
  • New Heritage Doll Company Simulation
  • Micro Economics
  • Macro Economics
  • Fundamentals of Sales
  • Territory Management
  • Channel Management
  • Team and Customer Management
  • Individual, Group & Organisational Behaviour
  • Human Resource Management
  • Business Law and Ethics
  • Operations Management
  • Supply Chain Management
  • Fundamentals of Strategy
  • Growth Strategy
  • Business Analytics Specialization
  • Leadership Strategy Specialization
  • Market Research Specialization
  • Accounting and Finance Specialization
  • Supply Chain Specialization
  • HR Specialization
  • What defines a leader?
  • Leading teams effectively
  • Leadership as a way of life
  • Change Management from an individual perspective
  • Change Management from an Organisational perspective
  • Reimagining Change
  • Understanding Risks in an organisation
  • Tackling Risks
  • Digital Innovation
  • Digital Business Transformation
  • Digital Businesses

  • Marketing Strategy
  • Consumer Behaviour
  • Marketing Channels

  • Effective Communication
  • Building a Personal Brand

  • Business Analytics Fundamentals
  • Hypothesis Testing
  • Regression Analysis

  • Accounting Fundamentals - I
  • Accounting Fundamentals - II
  • Project Evaluation
  • New Heritage Doll Company Simulation

  • Micro Economics
  • Macro Economics

  • Fundamentals of Sales
  • Territory Management
  • Channel Management
  • Team and Customer Management

  • Individual, Group & Organisational Behaviour
  • Human Resource Management
  • Business Law and Ethics

  • Operations Management
  • Supply Chain Management

  • Fundamentals of Strategy
  • Growth Strategy

  • Business Analytics Specialization
  • Leadership Strategy Specialization
  • Market Research Specialization
  • Accounting and Finance Specialization
  • Supply Chain Specialization
  • HR Specialization

  • What defines a leader?
  • Leading teams effectively
  • Leadership as a way of life

  • Change Management from an individual perspective
  • Change Management from an Organisational perspective
  • Reimagining Change

  • Understanding Risks in an organisation
  • Tackling Risks

  • Digital Innovation
  • Digital Business Transformation
  • Digital Businesses

Learn from the Best Faculty

About The Institute

IMT Ghaziabad

Established in 1980, Institute of Management Technology, Ghaziabad (IMTG) is India’s premier AACSB accredited management school with a distinct focus on grooming leadership through Innovation, Execution and Social Responsibility. An autonomous, not–for–profit institute, offering highly sought after postgraduate programs over the past four decades, IMTG currently offers six AICTE approved programs – Post Graduate Diploma in Management (PGDM) Full Time, PGDM Executive, PGDM Part Time, PGDM BFS (Banking & Financial Services), PGDM Dual Country Program (DCP) and Fellow Program in Management (FPM). IMT Ghaziabad has been set up under the aegis of Lajpat Rai Educational Society (LES), a society duly registered under Societies Act 1860, Government of India.
IMTG has been consistently ranked among the top management institutes of the country. Today, it is the proud alma mater of more than 1000 C–suite executives and thousands of professionals serving in leadership positions in the best known organisations in India and around the world, in key business functions of Sales, Operations, Human Resources, Consulting, Information Technology, Marketing, and Finance among others.

upGrad

upGrad

Fee Structure for

Instalment Schedule

Block Payment
INR 12711 + GST Due by: 31 May, 2023
Block Payment
USD 155 Due by: 31, May, 2023
Balance Payment
INR 114408 + GST Due by: 07 Jun, 2023
Balance Payment
USD 1397 Due by: 07, Jun, 2023
OR
Pay for Total Amount
INR 127119 + GST Due by: 31, May, 2023
Pay for Total Amount
USD 1552 Due by: 31, May, 2023

Financial Aid

To learn more about financing your course, visit the course Financial Resources Hub

Why Should You Join a Program Offered Through Talentedge?

  • 95% Completition Rate
  • 92% Satisfaction Score

Program Starts in 25 Days

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