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Strategic Application of Digital Marketing Techniques

  In the last two decades, the usage of the internet has increased by almost 1266%. In 2021, almost 3.96 Billion people are using social media around the world. Google holds 93.2% of the mobile search engine market share worldwide.   These statistics clearly show how the realm of the internet and the concept of […]

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Business Impact of Big Data on Industries

Big data is becoming a key analytical tool for businesses across the globe. Strategic decision making is aided by the use of big data analytics. Big data professionals are in high demand these days. Many aspirants are enrolling themselves in big data analytics certification courses to get hired at good salaries by these companies. With […]

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How To Use PPC For Inbound Marketing?

There is always a lot of talk about inbound versus outbound marketing efforts. Many marketers view Pay per Click (PPC) and inbound marketing as distinct entities. In fact, many are under the notion that PPC belongs to the umbrella of outbound marketing strategy. However, PPC and inbound marketing can join hands together and work wonders […]

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Learn Equity Finance Valuation & Modelling

The quest to arrive at the real worth and value of an entity is potentially never-ending and has kept deep thinkers busy for many centuries.   Fortunately, the situation in the world of finance is far more amenable to structured research and analysis and Copal Amba, the leading provider of offshore research and analytics services […]

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What is virtual reality marketing?

Thanks to the expansion of the digital marketing landscape, advertising creatives are constantly under pressure to adapt to newer technologies to attract and reel in new or existing customers. Various short-term courses in IIM focus on equipping students with the skills required to maneuver emerging technologies that can be used to develop new marketing techniques. […]

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What Skills Does a Good HR Manager Possess?

There is no doubt that even small businesses are looking to appoint talented HR managers to ensure that they get the best out of their employees. Good HR officials will also make sure that people don’t leave a company in search of greener pastures. Human resource personnel is responsible for managing a firm’s workers and […]

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How E-Learning Systems can Help Professionals in their Careers?

Are you looking for attractive job prospects?   Unsure how E-learning courses help you professionally?   Are there any chances of career growth through E-learning mechanisms?   If you’re facing the above questions, then this article will help you clear all doubts. The plethora of online certificate courses available in India today assists young executives […]

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Tips That Can Help You Make the Best of E-Learning Platforms

The Covid-19 pandemic has made online learning the mainstay method of seeking education. Students all over the globe find online executive education programs extremely effective and beneficial. However, whether it is due to the busy schedule or inability to concentrate on the sessions, most online learners cannot leverage the best of their online executive education […]

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What Skills do you need for Digital Marketing?

With the advent of technology, digital marketing has grown to occupy an important and necessary role in brand building, marketing and lead conversion for any organization. And marketers with the right skills are most wanted today. Even senior marketers are equipping themselves with these skills through the best digital marketing courses available.     Technical […]

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5 Key Strategies Used by Businesses to Overcome the Covid-19 Crisis

The Covid-19 pandemic has left the world unprepared. Schools, factories, shopping malls, offices, everything has been shut down. The entire global economy is tussling to stay afloat. It’s a challenging phase for all, especially for the business owners. Even though this is a tricky situation to deal with, it is definitely not the time to […]

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